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by Tal Carmel June 26, 2018
As great and carefree as summer is supposed to be, as we age (and let’s face it, we all do) it’s time to start actively taking care of our facial skin. So let’s talk about it: Summertime means sunscreen and lot’s of it! If you’re not wearing it, you’re basically asking for a whole slew of issues (sunspots, wrinkles, the big ‘C’ word, etc.).
Let’s assume you’re practicing proper sun “etiquette” by drinking water, wearing a hat, and covering up. But let’s be real: No one covers up head-to-toe in the summertime. And I can bet you're not covering your face. So what’s a gal to do when all she wants is to swim in the ocean and play soccer on the beach? You can’t exactly wear a floppy hat while swimming in the water, or a baseball cap while running on the sand. It means you really need a good sunscreen! If you’re like me, traditional sunscreen drips into your eyes and B-U-R-N-S! So tip #1: find a good SPF moisturizer.
We’re talking about facial moisturizer that does NOT drip into your eyes. Ever. Like no matter how hard you sweat, this sun protectant will not budge. It was formulated to work WITH our summer sweat, to keep us looking and feeling fabulous. Be it in the water, on the water, beside the water… Wherever you may be, your face will be properly SPF-ed. Burning eyes not included. Now I know what you’re thinking, sunscreen is great and all, but it’s so heavy, I hate the white-cast, blah blah blah.PROTECT ME is different. First off, it’s light and fresh. Second, there is NO white-cast. Third, it’s SPF 30! You no longer have any reason not to wear sunscreen, because we made it so easy.
For those of you who are still on the fence about smearing sunscreen all over your face, worry not.
2. Clogged Summer Pores.
Not only is PROTECT ME non-comedogenic (meaning it won’t clog anything), it works in conjunction with PURIFY ME. What isPURIFY ME? Glad you asked. It’s a gentle exfoliating face wash. PURIFY ME was created to cleanse your face of the daily pollutants that clog your pores. As someone who lathers on the sunscreen and sweats from the top of her hairline to the tip of her chin, I know the importance of a strong face wash. Summer is supposed to be all about natural beauty, wearing as little as possible, and letting your inner glow shine. So clear skin is a must! PURIFY ME will get you there.
Which brings me to tip #3.
3. That Dewy Glow!
That ever so coveted summer dewy-ness. We all want it. Now you can have it. It’s as easy as 1, 2, 3…REVIVE ME! That’s right, we’ve got you protected with a sunscreen that works with your sweat, a cleanser with a gentle (yet super strong!) exfoliation so keep skin clean, and now, we’ve gone ahead and put dew in a bottle. A bottle with a pump! REVIVE ME is a super silky serum that - you guessed it - works harmoniously with PROTECT ME and PURIFY ME to give you a dewy glow so bright you’ll make the ocean jealous.
123FRÉ Set For The Summer Win
We know skincare. We know that women want a skincare routine that’s easy, fast, and reliable. And we know that we’ve created it. Asimple three step solution to keep your skin protected from UV rays, your pores as clear as day, and your face glowing so bright the sun will blush. That’s it. Three steps and you’re out the door. On the beach. Enjoying your summer.
If you enjoyed this article and would like to read more about our Skincare IS Suncare, then check out our blog HERE.
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