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Suncare, Reimagined
Born from the sun-baked beaches of Tel Aviv.
Powered by proprietary photoaging skincare actives.
Comes a world where science and sensorial become one.
Efficacious. Clean. Fun.
Experience the best skincare under the sun. FRÉ was founded by Michael & Mickael, two industry pioneers determined to swap the sticky, goopy, chalky sunscreen for lightweight and luxurious products powered by age-defying actives, potent mineral protection and feel-good formulations. The result is clean, science-backed suncare + skincare that help protect from sun damage, repair visible aging, and more importantly, that you’ll love wearing.
Protect Your Skin. Uplift Your Spirit. Discover the FRÉ Difference.
A Brighter Future for People & Planet
FRÉ is passionate about having a positive impact—pioneering the way for clean, science-backed suncare, promoting female leadership and giving back together with our FRÉnds community.
Skincare for the Sun-Obsessed
From our cutting-edge formulas to our sustainable-as-possible practices
to our community-driven mission, FRÉ is committed to creating
the best skincare under the sun for everyone.
Because when you know, you glow.
